
This fintech processed $1B in payments through word-of-mouth
Juicyway, an African fintech, has made a significant splash in the industry by processing over $1 billion in transactions volume from 4,000 users without any publicly available app or marketing efforts. Instead, the company relied heavily on word-of-mouth referrals.
According to the founders of Juicyway, the company racked up these impressive numbers with zero publicly available app or marketing efforts. The company has processed over 25,000 transactions and claims it’s a testament to its innovative approach to cross-border payments.
It is noteworthy that one customer type for a cross-border payments platform would typically be remittance businesses, but Juicyway represents a new wave of platforms powered by stablecoin technology that challenges conventional methods across both developed and emerging markets.
Source: techcrunch.com