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The Human Side Of Blockchain: Why Technology Must Disappear To Succeed
As the blockchain industry continues to evolve, it’s essential we refocus our efforts on making technology disappear. In other words, it’s time for us to shift our attention from showcasing our technical prowess to solving real human problems with elegance and simplicity.
For years, we’ve been obsessed with building increasingly sophisticated systems that demonstrate our mastery of blockchain architecture. However, this approach has created a significant gap between the potential of blockchain and its practical impact. It’s time for a change.
In order to achieve widespread adoption, we must abandon the notion that users need to understand blockchain mechanics in depth. Instead, our solutions should focus on providing seamless experiences that transcend technical jargon and complexity. This means reimagining how we approach development and aligning it with human aspirations rather than technological showcase.
The internet is a perfect example of this principle in action. The majority of users don’t comprehend TCP/IP or HTTP protocols – nor should they need to. They simply want to send messages, share photos or make purchases. Similarly, the future of blockchain lies not in explaining its mechanics to the masses but in solving their problems so effortlessly that they never need to know blockchain is involved.
To achieve this, we must adopt a design for problem-solving rather than technological innovation. The average user doesn’t care about consensus mechanisms or gas optimization; they care about securing their family’s future, accessing financial services or protecting their creative work. Our solutions must be aligned with these aspirations.
Blockchain success won’t be measured by white papers or GitHub stars but by the number of people who use our solutions without realizing they’re using blockchain at all. Real adoption is earned when technology fades into the background.
Source: www.forbes.com
