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A High-Profile Apple Vision Pro Rival Headset Is Coming
In a move that is sure to send shockwaves through the tech industry, Vivo has announced plans to launch a mixed reality headset in 2025 that aims to rival Apple’s Vision Pro. The announcement was made at a recent launch event in China, where Vivo revealed its intentions to release the new device.
While the company didn’t provide any concrete details about the product, it did confirm that the headset will be released in September or October of next year, with demo booths available for public testing before the end of 2024. However, the full launch date and pricing information are still under wraps.
One of the key differentiators between Vivo’s offering and Apple’s Vision Pro is likely to be price. Apple has been criticized for its high-end approach to AR/VR technology, which may have contributed to a lackluster response to the product. In order to open up this market to audiences not reached by the Apple Vision Pro, Vivo will need to sell the headset at a much more accommodating price.
Despite these differences, it’s worth noting that the Vision Pro has one key advantage over more popular rivals like Meta Quest 3 – its higher visual fidelity. The device boasts higher-quality passthrough cameras and a much higher pixel density display, making it a compelling option for those looking for a premium AR/VR experience.
However, critics have argued that Apple’s approach to the Vision Pro has been misguided, as the company seems more focused on positioning the product as a “spatial computer” rather than a platform for fun experiences. This may be one reason why the device has failed to gain traction with consumers.
Vivo’s mixed reality division now reportedly has over 500 workers, and it remains to be seen how this will impact the final product.
Source: www.forbes.com
