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Amazon’s new and improved Alexa experience, Alexa+, starts at $19.99, or free for Prime members. The company announced the news during a recent event, stating that it will roll out in early access beginning next month, followed by a wider rollout to all users over the subsequent months.
As part of the launch, Amazon is also introducing Alexa.com, a new web experience designed to provide an enhanced user interface and functionality. Additionally, the company will be releasing a refreshed Alexa mobile app with a brand-new interface and improved features.
Amazon’s devices and services chief, Panos Panay, emphasized the significance of this development during his onstage presentation, stating that “today with generative AI and a completely re-architected Alexa, we’re moving the world from chatbots to something entirely new.”
It is worth noting that Alexa+ will be available in early access starting next month.
Source: https://techcrunch.com/2025/02/26/alexa-costs-19-99-or-free-for-prime-members/
