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Peter Thiel-Backed ‘Enhanced Olympics’ Is Elaborate Supplement-Selling Scheme: Report
In a shocking turn of events, the “Enhanced Games” – an Olympics-like competition backed by none other than Peter Thiel and Donald Trump Jr.’s 1789 Capital – has been exposed as nothing more than an elaborate scheme to sell supplements.
According to a report from Wired, things haven’t exactly gone according to plan. The brainchild of Aron D’Souza, the founder of Enhanced Games, is reportedly riddled with issues behind the scenes. For instance, it seems that original poster boy James Magnussen was meant to be a prominent figure in the competition, and even went as far as moving to California to undergo an aggressive doping regimen. However, things didn’t quite go according to plan.
Magnussen ended up becoming too big for his own britches – literally – after being pumped full of testosterone and growth hormones. His body mass index (BMI) skyrocketed, making it impossible for him to even fit into his custom-made swimsuit, let alone get in the water.
In a stunning admission, it appears that Magnussen’s personal best time is actually slower than his previous records achieved without the aid of performance-enhancing drugs. In other words, the “enhanced” version didn’t exactly deliver as promised.
It seems that the Enhanced Games are no longer the free-for-all drug fest that D’Souza had initially envisioned. Instead, the competition has taken a drastic turn for the worse, with restrictions now in place to ensure athletes only use drugs that are legal in their home country and prescribed by a doctor. This move is reportedly designed to appease those pesky “standards” and “regulations” that get in the way of progress.
In reality, however, the real motive behind this endeavor appears to be something far more sinister – it’s all about selling supplements and sports drinks at exorbitant prices. The report highlights D’Souza’s recent announcement of Enhanced Performance Products, a new brand that promises to help athletes achieve their “optimal performance” through the strategic use of these very same supplements.
It seems the Enhanced Games have become nothing more than an elaborate marketing ploy designed to part unsuspecting athletes and fitness enthusiasts from their hard-earned cash.
Source: gizmodo.com
