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NOAA Predicts Active Hurricane Season – A Guide to the Role of Social Media
As hurricane season gets underway, concerns are growing about the impact of severe weather conditions. According to recent forecasts by the National Oceanic and Atmospheric Administration (NOAA), this year is expected to see a higher-than-usual number of named storms, including hurricanes that may reach major category status. For those living in areas prone to natural disasters, understanding how social media can play a role in disseminating critical safety information becomes increasingly important.
As the Atlantic hurricane season began on June 1 and will conclude on November 30, authorities are preparing for potential landfall. Social media has emerged as an essential communication channel during such events, allowing emergency management agencies to quickly share updates about storm conditions and local impacts with the public.
Experts suggest that utilizing social media is not without its challenges. With anyone able to create content on these platforms, misinformation can spread rapidly, especially in crisis situations. “A unique component of social media platforms is the ability for anyone to create content,” warns Dr. Claire Connolly Knox, professor at the University of Central Florida.
Source: www.forbes.com
