
Bybit and Tether Launch Strategic Partnership to Accelerate Crypto Adoption in Brazil
Bybit, a world-renowned cryptocurrency exchange, has announced a strategic partnership with Tether, the largest stablecoin issuer, aiming to significantly accelerate crypto adoption in Brazil. The collaboration seeks to promote institutional partnerships, sponsor major events, and embark on expansive educational initiatives.
A key aspect of this alliance is the co-sponsorship of Blockchain Rio, one of Latin America’s most influential blockchain conferences. A unique offering within this partnership is that new users who sign up on Bybit’s platform will receive an exclusive USD₮ bonus to encourage first-time users to participate in the digital asset ecosystem.
Furthermore, Bybit and Tether are engaged in advanced discussions with Visit Rio, seeking to integrate cryptocurrency into Rio’s tourism sector by providing discounts and USD₮ bonuses to tourists using digital assets for services, tours, and purchases from local businesses. This initiative aims to position Rio as a pioneering, crypto-friendly destination.
As part of its long-term strategy, Bybit will establish a national educational program focused on increasing crypto literacy and driving responsible adoption. The program includes “Learn to Earn” campaigns that reward users for completing blockchain-focused courses. Additionally, it will organize in-person events such as workshops, university meetups, and seminars, directly engaging with students, developers, and entrepreneurs.
Israel Buzaym, Bybit’s Country Manager for Brazil, expressed his pride in leading the company’s efforts in Brazil at a transformative time. He emphasized that Brazilians have a long history of embracing innovation, adding that “we are already witnessing significant momentum in the adoption of our services.” The partnership with Tether is seen as crucial to making cryptocurrency a natural part of everyday life for millions.
Tether, with its market capitalization exceeding $114 billion, plays a vital role in the global digital economy. This partnership reflects the shared commitment of both entities to financial innovation, education, and the development of practical use cases for cryptocurrency in one of the world’s most promising emerging markets.
Source: thebitcoinnews.com