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Balenciaga’s Music Director Says Goodbye: BFRND on His Britney Spears Collaboration, Sade Clearance and How He’ll ‘Build an Identity’ at His Next Gig
As Balenciaga’s music director since 2017, Loïk Gomez, also known as BFRND, has played a pivotal role in revolutionizing the intersection of fashion and music. In his final act with the iconic fashion house, BFRND has made waves by collaborating with none other than Britney Spears, clearing Sade’s music for use in a show, and pushing boundaries within the industry.
As he leaves Balenciaga to join Gucci as their new creative director, BFRND reflects on his journey and what the future holds.
Source: www.billboard.com
