
This fintech processed $1B in payments through word-of-mouth
Juicyway, an African fintech, has made headlines by processing over $1 billion in transaction volume for thousands of businesses across the continent over the last three years, all without a publicly available app or marketing efforts. Instead, the company relied heavily on word-of-mouth referrals to achieve this staggering figure.
According to its founders, Juicyway racked up these numbers through organic growth and grassroots support from satisfied customers, further solidifying the company’s impressive traction. The fintech’s remarkable success is a testament to the power of positive word-of-mouth in driving business growth.
The company has processed over 25,000 transactions, generating $1.3 billion in total payment volume from just 4,000 users.
Source: techcrunch.com