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Cristiano Ronaldo has teamed up with the world’s largest cryptocurrency exchange, Binance, to launch a unique digital collectibles initiative called “ForeverSkills”. This innovative collaboration aims to bring fans closer to the legendary athlete and inspire a new generation of footballers.
The ForeverSkills collection features seven signature football techniques performed by Ronaldo himself. These collectibles offer tutorials on how to perform each of these iconic moves through video breakdowns provided by the Portuguese soccer star. This provides an unparalleled opportunity for fans to learn from one of the greatest footballers of all time and engage with his legacy in a unique way.
The initiative also includes a “Proof of Skills” challenge, where fans can record themselves performing Ronaldo’s signature moves on TikTok or Instagram. Participants will have the chance to showcase their skills and compete against other football enthusiasts worldwide. Binance and Ronaldo will select the top 77 submissions, rewarding each winner with exclusive ForeverSkills collectibles from the Proof of Skills collection.
To take part in this exciting opportunity, fans must have a registered and verified Binance account. This ensures a seamless experience for participants looking to engage with the initiative.
The “Proof of Skills” challenge is designed to encourage football fans to demonstrate their skills and creativity while showcasing their admiration for Ronaldo’s legendary career. By participating, they will not only be rewarded with exclusive collectibles but also be part of an innovative marketing strategy that bridges the gap between digital collectibles and real-world football engagement.
Sarah Dale, head of global partnerships at Binance, highlighted the significance of this collaboration: “We are thrilled to allow his fans to participate in a skill challenge with him, learn the iconic skills that fans admire Cristiano for, while bringing them closer to him with exclusive access, content, and merchandise.”
Ronaldo himself emphasized the importance of inspiring and motivating the next generation of footballers through ForeverSkills: “This latest collection is all about skills, inviting the next generation of players and amateur footballers to take their skills to the next level while imparting my skills and sharing my legacy.”
Source: coinchapter.com
