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After decades of struggling to find its place in the digital age, Encyclopedia Britannica has made a bold move by pivoting into an artificial intelligence company. The 200-year-old institution is looking to capitalize on the growing demand for AI-powered education products.
The pivot comes as no surprise, given the recent advancements in AI technology and its potential to revolutionize the way we learn. In a statement released yesterday, Encyclopedia Britannica’s CEO announced that the company will be shifting its focus from traditional print materials to AI-driven educational content.
“We recognize that the future of education is digital, and we aim to be at the forefront of this change,” said the CEO. “Our new direction allows us to leverage our expertise in encyclopedias and other reference materials to create innovative AI-powered tools for students, educators, and researchers alike.”
The move marks a significant departure from Britannica’s past attempts to adapt to the digital landscape. The company had previously attempted to transition into an online-only platform, but those efforts ultimately failed to gain traction.
Despite these challenges, it appears that the tide has finally turned in Britannica’s favor. By embracing AI technology, the company is poised to capitalize on the growing demand for digital learning resources.
“We’re excited to announce our new direction as an AI-focused organization,” said a spokesperson from the company. “Our goal is to provide cutting-edge educational tools that make learning more accessible and engaging for students around the world.”
Britannica’s pivot into the AI space is expected to have far-reaching implications across various industries, including education, healthcare, and finance.
Source: gizmodo.com
