
A High-Profile Apple Vision Pro Rival Headset Is Coming
In a bold move, Vivo has announced its intention to launch a mixed reality headset in 2025, which is set to rival Apple’s Vision Pro. The unveiling of the new product is scheduled for September or October next year, with demo booths available for public experience before the end of the year.
The key focus on Vivo’s headset seems to be surpassing the Apple Vision Pro in some respects. This comes as no surprise, given the lackluster reception of Apple’s product so far. With sales estimates halved from an initial 800,000 units to a mere 400,000, it appears the tech giant may have underestimated the market demand for this type of device.
While specifics on what Vivo’s headset will offer remain under wraps, insiders suggest that it will not only rival Apple Vision Pro but potentially even outshine it in terms of features. This new product is reportedly part of a division now employing over 500 workers, dedicated to creating mixed reality experiences.
For the headset to gain widespread adoption and reach an audience untapped by the Apple Vision Pro, Vivo must price its device competitively. There’s no information available regarding pricing at this point in time.
One notable difference between Vivo’s offering and Apple’s is the focus on making it a platform for fun experiences rather than trying to sell it as a serious device or “spatial computer”.
Source: www.forbes.com