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Michael Rubin Opens Up About Collaborating with Jay-Z and Selecting Guests for His Exclusive Soirees

At the 2025 Fanatics Super Bowl party, I caught up with entrepreneur Michael Rubin on the red carpet. As the co-founder of Fanatics and a close friend of Shawn “Jay-Z” Carter, we had to talk about their partnership.

“I’ve learned so much from working with Jay-Z,” Rubin shared during our conversation. “He’s an incredible partner and mentor. His business acumen is second-to-none. I think what I admire most about him is his ability to understand the intersection of art and commerce.”

Rubin, who has thrown numerous star-studded parties throughout his career, also touched on his guest list philosophy. When it comes to choosing attendees for these exclusive events, Rubin revealed that he doesn’t just focus on A-list celebrities.

“I’m not looking to create a party with just famous people,” he explained. “I want to bring together innovators and game-changers from all industries – music, sports, entertainment, and beyond. I believe that the most interesting conversations happen when you put people from different backgrounds and disciplines in one room.”

Rubin also emphasized the importance of creating an atmosphere where guests feel comfortable sharing their thoughts and ideas freely.

“I make sure to curate a guest list that is a mix of personalities, interests, and expertise,” he said. “It’s all about fostering those connections and allowing people to open up and be themselves. I’ve seen some incredible collaborations come from these parties.”

In conclusion, Rubin underscored the value of his party’s unique atmosphere in facilitating meaningful interactions.

“For me, it’s not just about throwing a great party – it’s about creating an environment where people can grow as individuals and find new opportunities. That’s what sets our events apart.”

Source: http://www.billboard.com