news 
Can Women’s Euro 2025 Balance Growth, Sustainability and Climate Risk?
As UEFA Women’s Euro 2025 kicks off in Switzerland today, the spotlight shines not only on athletic excellence but also on a critical balancing act between growth, sustainability, and climate risk. The tournament’s early heatwave-induced test underscores this pressing challenge. Wimbledon’s record-breaking hottest opening day is just one recent example of the severe consequences of climate change on elite sports.
Women’s soccer is poised to rival Formula 1 and tennis by 2030, according to a report. This explosive growth raises crucial questions about sustainable practices across all levels – federation, confederation, club, and league. UEFA’s social and environmental sustainability director, Michele Uva, emphasizes the importance of integrating ESG factors as a key contributing factor in the tournament’s success.
To mitigate emissions from fan travel, free public transport within Switzerland is crucial. Initially, the Swiss government pledged CHF 15 million, but after backlash, the full budget was reinstated to ensure second-class travel for all ticket-holders on match days. Reliable access and low costs are essential, as seen in the recent men’s tournament, where train delays due to heavy rain caused frustration.
Wales defender Hayley Ladd emphasizes the need for a more consistent application of sustainability practices across different levels, stressing that prioritizing environmental responsibility may require challenging traditional business models. “It would be a shame not to lead the way here,” she says. Players like Italy captain Elena Linari and Netherlands player Vivianne Miedema have already taken action by offsetting flight emissions for FIFA Women’s World Cup 2023.
In this climate-stressed Europe, the decisions made in Switzerland may set a precedent for the women’s game. UEFA’s efforts include low-carbon travel incentives, fan walks, and sustainability partnerships with local host cities, national teams, fans, and sponsors.
Source: www.forbes.com
