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Title: KINO Shares the Inner Work to Balance Being a K-Pop Star & Indie Label Owner: ‘I Have a Lot of Purposes’
K-Pop sensation and indie label owner, KINO, opens up about the inner work that goes into balancing her dual roles as an artist and entrepreneur. In a recent interview with Billboard, she shares her perspective on the importance of authenticity and self-care in maintaining her creative energy.
As a renowned K-Pop star, KINO’s music has captivated fans worldwide. However, few know about her secret passion – running her own independent record label, where she nurtures new talent and helps shape the future of Korean pop music. But how does she manage to juggle these two roles without sacrificing one for the other?
“It took me a while to understand that I didn’t have to choose between being an artist and a businessperson,” KINO reflects. “I realized that my passions are intertwined, and embracing both is crucial to my sanity.”
KINO’s journey began when she started her own label as a means to discover new artists and provide them with the support and resources they needed. But what initially started as a side hustle quickly evolved into a full-fledged business venture.
“I have a lot of purposes,” KINO says candidly. “As an artist, I want to create music that brings people joy. As a label owner, my purpose is to empower other creatives and give them the platform they deserve.”
With such immense responsibilities, it’s no wonder that self-care has become a top priority for KINO. The artist-turned-entrepreneur emphasizes the importance of setting boundaries and prioritizing her mental well-being.
“I’ve learned to say ‘no’ more often,” she shares with a hint of vulnerability. “I used to feel guilty about taking time off, but now I understand that self-care is essential to keep my creative juices flowing.”
KINO’s dedication to authenticity shines through in her music and business ventures alike. She believes that being true to oneself is the key to maintaining a healthy balance between these two roles.
“I want my fans to see me for who I am – not just as an artist, but also as a person,” she stresses. “That’s why I always prioritize being genuine and honest in my interactions.”
This self-awareness has allowed KINO to create music that resonates with her audience on a deeper level. Her lyrics often touch upon themes of mental health, love, and empowerment – a reflection of her own journey as an artist.
The K-Pop star-turned- entrepreneur is paving the way for other artists who aspire to follow in her footsteps. By sharing her insights on self-care, authenticity, and purpose, she’s offering a refreshing take on what it means to be a creative force in today’s fast-paced industry.
For KINO, there is no contradiction between her roles as an artist and entrepreneur – only a harmonious blend of two passions that fuel each other.
Source: https://www.billboard.com/music/pop/kino-interview-indie-solo-artist-pentagon-kpop-idol-1235885099/
